You Can't Go Wrong With Hotels.com
Here's a campaign we shot two days before the world went into quarantine. Still turned out pretty good even though it had to sit on a shelf for a year...
2019 BC (Before COVID)
We produced this spot-on set...from the comfort of our homes. You never know what's possible until a pandemic forces you to figure it out.
AdWeek said okay things about it.
Social Distancing
Just before the nation shut down due to COVID 19, we were on set shooting a new campaign. We quickly pivoted to shoot this spot instead.
People loved it! They even said it wasn't a failure.
#FirstPooWithBoo
It all started from the very personal story and human truth that taking your first trip with your significant other is stressful because they're going to find out your shit does, in fact, stink. So we tapped Poo~Pourri to join us in solving a problem many are suffering from in silence.
Forbes liked it and we didn't even have to pay them to like it...nice.
We even got to change the packaging and sell it in stores.
2019
For 2019, we introduced the Hate-Like. The campaign generated 2.85 billion impressions, a 55% social video view rate (205% above benchmark), a social media following increase of 36%, and a 6.3% uptick in unaided brand awareness. Now, in a world where “doing it for the gram” is at its peak, so is the #HateLike, with a 2,000% increase in its use since the launch.
Spamming The Scroll
We even extended the campaign into a takeover of NYC.
2018
When Hotels.com wanted to tell the world that they had more than just hotels, we did the most obvious thing and changed their name to included every type of accommodation they offer, which resulted in creating the world's longest URL...
